Monday, 20 July 2015

Indian Handmade Crafts - A Dying Art That Needs Urgent Revival

Soon after agriculture, handmade crafts is the second biggest occupation in India. India is a single of the quite handful of nations in the planet that has a tradition of handicrafts dating back to more than five,000 years. From the ruins of Mohenjadaro to the Ashoka regime stupas to the folk embroidery of Punjab, every single art kind is identified for its robust ethnicity. Rajasthan is renowned for its pottery and marble handicrafts even though UP, Tamil Nadu and Delhi are states that have accomplished international recognition for their handmade jewelry and wooden crafted things.

For centuries, these have been worshiped arts whose secrets weren't revealed to the outdoors globe. The expertise would be passed down from generation to generation and that is how each and every area acquired their exclusive art types. Even so the emergence of the machine age has majorly impacted the livelihood of the Indian artisan.

The crafts that these artisans generate are days or even months of painstaking efforts but availability of a massive variety of prepared-made products is seeing men and women flock to the latter. Awareness about such special handmade crafts amongst the widespread man is really low and hence the artisans and skilled professionals are not promoting adequate to create a decent living. Numerous of them have even provided up on the trade in search of greener pastures. Apathy has even led to the disappearance of many of these treasured arts and some such as the Indian kantha, an embroidery handicraft is practically on the brink of extinction.

For any profession to prosper, there is a need to have to evolve with time and this is exactly where this sphere of perform is obtaining it challenging to catch up with modern day instances. If this trend continues, the Indian crafts may possibly pretty effectively be lost in the subsequent couple of decades. The government as effectively as advertising and marketing firms hence have a massive part to play in the upkeep of these arts. The visual and aesthetic appeal of these handicrafts and handmade things want to attain a bigger audience and this can only be performed by building extra awareness amongst folks.

Technologies can also have a big part in promotion of these handicraft things. Now the planet is connected by means of the net and this is a tool that can be made use of to connect with worldwide audiences. If tapped in the ideal way, this is a thing that may possibly revolutionize the Indian handicraft scene and assistance the designers, artisans and compact firms sell their items on line and as a result connect to a huge buyer base. Nonetheless, business enterprise models have to have to be produced that added benefits each artisans as properly the prospects shopping for these products.

The author is involved with Craftsvilla, a venture that sells Indian handmade crafts and present things on line. The firm has been constructed with a vision to empower artisans, craftsmen and craftswomen.

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